| Salesforce Data Cloud with Marketing cloud expertise , 12+ years at Remote, Remote, USA |
| Email: [email protected] |
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http://bit.ly/4ey8w48 https://jobs.nvoids.com/job_details.jsp?id=2142007&uid= Visa : USC/GC/GCEAD/H4EAD Role : Salesforce Data Cloud with Marketing cloud expertise Location : US (Remote) EST/CST Contract : 6 +months Data Cloud Development & Management: Implement and optimize Salesforce Data Cloud (CDP) to unify, cleanse, and enrich customer data. Develop data ingestion pipelines to integrate multiple data sources (Salesforce, marketing tools, CRM, website, etc.). Create data models, identity resolution rules, and data transformations to maintain a 360-degree view of the customer. Lead Scoring & Segmentation: Design and implement AI-driven lead scoring models based on engagement, behavior, and demographics . Develop advanced segmentation strategies using Data Cloud & Marketing Cloud to personalize campaigns. Leverage Salesforce Einstein AI to refine lead scoring algorithms for better conversion rates. Automate data workflows and audience segmentation for targeted marketing initiatives. Marketing Cloud Integration & Campaign Support: Work closely with the Marketing Automation team to enhance customer journeys in Salesforce Marketing Cloud. Develop data-driven personalization strategies using Data Cloud insights for marketing campaigns. Ensure seamless integration between Salesforce Sales Cloud, Marketing Cloud, and Data Cloud for campaign execution. Collaborate with marketing teams to implement ABM (Account-Based Marketing) strategies using Data Cloud. Analytics & Performance Tracking: Define and track key performance indicators (KPIs) related to lead quality, segmentation accuracy, and campaign effectiveness. Build dashboards and reports using Tableau, Salesforce Reports, or other BI tools for marketing insights. Perform data analysis to optimize segmentation strategies and improve lead conversion. Technical Skills : Strong hands-on experience in data ingestion, identity resolution, data mapping, and activation. Experience with SQL, Automation Studio, Journey Builder, and Audience Builder. Understanding of lead lifecycle, CRM data structures, and Sales Cloud interactions. AI/ML for Lead Scoring Familiarity with Salesforce Einstein AI, predictive analytics, or machine learning Regards, Alok Singh | 1Point System LLC Technical Recruiter Email: [email protected] Fax: 803-832-7973 www.1pointsys.com 115 Stone Village Drive Suite C Fort Mill, SC 29708 LinkedIn : linkedin.com/in/alok-singh-8900bb210 An E-Verified company | An Equal Opportunity Employer -- Keywords: cprogramm artificial intelligence machine learning business intelligence information technology green card South Carolina Salesforce Data Cloud with Marketing cloud expertise , 12+ years [email protected] http://bit.ly/4ey8w48 https://jobs.nvoids.com/job_details.jsp?id=2142007&uid= |
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| 08:58 PM 04-Feb-25 |